Privacy Statement

Chippewa Valley Sporting Goods is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Chippewa Valley Sporting Goods Web site and governs data collection and usage. By using the Chippewa Valley Sporting Goods website, you consent to the data practices described in this statement.

Collection of your Personal Information

Chippewa Valley Sporting Goods collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. Chippewa Valley Sporting Goods also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.

There is also information about your computer hardware and software that is automatically collected by Chippewa Valley Sporting Goods. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Chippewa Valley Sporting Goods for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Chippewa Valley Sporting Goods Web site.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Chippewa Valley Sporting Goods public message boards, this information may be collected and used by others. Note: Chippewa Valley Sporting Goods does not read any of your private online communications.

Chippewa Valley Sporting Goods encourages you to review the privacy statements of Web sites you choose to link to from Chippewa Valley Sporting Goods so that you can understand how those Web sites collect, use and share your information. Chippewa Valley Sporting Goods is not responsible for the privacy statements or other content on Web sites outside of the Chippewa Valley Sporting Goods and Chippewa Valley Sporting Goods family of Web sites.

Use of your Personal Information

Chippewa Valley Sporting Goods collects and uses your personal information to operate the Chippewa Valley Sporting Goods Web site and deliver the services you have requested. Chippewa Valley Sporting Goods also uses your personally identifiable information to inform you of other products or services available from Chippewa Valley Sporting Goods and its affiliates. Chippewa Valley Sporting Goods may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

Chippewa Valley Sporting Goods does not sell, rent or lease its customer lists to third parties. Chippewa Valley Sporting Goods may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Chippewa Valley Sporting Goods may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Chippewa Valley Sporting Goods, and they are required to maintain the confidentiality of your information.

Chippewa Valley Sporting Goods does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

Chippewa Valley Sporting Goods keeps track of the Web sites and pages our customers visit within Chippewa Valley Sporting Goods, in order to determine what Chippewa Valley Sporting Goods services are the most popular. This data is used to deliver customized content and advertising within Chippewa Valley Sporting Goods to customers whose behavior indicates that they are interested in a particular subject area.

Chippewa Valley Sporting Goods Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Chippewa Valley Sporting Goods or the site; (b) protect and defend the rights or property of Chippewa Valley Sporting Goods; and, (c) act under exigent circumstances to protect the personal safety of users of Chippewa Valley Sporting Goods, or the public.

Use of Cookies

The Chippewa Valley Sporting Goods Web site use "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Chippewa Valley Sporting Goods pages, or register with Chippewa Valley Sporting Goods site or services, a cookie helps Chippewa Valley Sporting Goods to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Chippewa Valley Sporting Goods Web site, the information you previously provided can be retrieved, so you can easily use the Chippewa Valley Sporting Goods features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Chippewa Valley Sporting Goods services or Web sites you visit.

Security of your Personal Information

Chippewa Valley Sporting Goods secures your personal information from unauthorized access, use or disclosure. Chippewa Valley Sporting Goods secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Changes to this Statement

Chippewa Valley Sporting Goods will occasionally update this Statement of Privacy to reflect company and customer feedback. Chippewa Valley Sporting Goods encourages you to periodically review this Statement to be informed of how Chippewa Valley Sporting Goods is protecting your information.

Contact Information

Chippewa Valley Sporting Goods welcomes your comments regarding this Statement of Privacy. If you believe that Chippewa Valley Sporting Goods has not adhered to this Statement, please contact Chippewa Valley Sporting Goods at cvsports@earthlink.com. We will use commercially reasonable efforts to promptly determine and remedy the problem.